Blue Mountain Hosts Sony SnowCrown March 10-16

The biggest freestyle ski and snowboard event of the season has found a home at Blue Mountain Resort. Sony SnowCrown, presented by Rockstar Energy Drink, is a week-long competition that celebrates winter action sport competition, culture and camaraderie.

As Canadian Freestyle Championships, SnowCrown competition provides juniors, amateurs and pros with an opportunity to meet, greet and compete with some of the world’s top freestyle athletes in freeski, slopestyle, halfpipe and big air. To date, thirteen of Canada’s Olympic and National Team freestyle athletes are registered to compete at SnowCrown including: Brad Martin, Mercedes Nicoll, Derek Livingston, Katie Tsuyuki, Jenna Blasman, Alex Duckworth, Tyler Nicholson, Crispin Lipscomb, Calynn Irwin, Breanna Stangeland, Brooke Voight, Matts Kulisek, Trevor Niblett. Full athlete profiles can be found at www.canadasnowboard.ca. 

With $50,000 in cash and prizing at stake, AFP Gold Sanctioned Freeskiing and a 4-star TTR rating in Slopestyle, Halfpipe and Big Air, Sony SnowCrown represents one of Blue Mountain’s biggest on-hill competitions to date. To aid in their on-hill builds, Blue Mountain recruited legendary course builder Ryan Neptune. A former US Snowboard Champion, Neptune leverages his 30 years of ski industry knowledge to develop the facilities that will lead the way to the future of snow sport.

Sony SnowCrown represents unparalleled first domestic access to returning Canadian freestyle athletes. “Imagine how huge this is for kids coming up through the ranks,” said Jesse Fulton of 365 Sports – the organizer of SnowCrown events. With some spaces still left to fill, Fulton says SnowCrown is “taking registrations and (expecting) the list of Canadian winter action sports heroes to continue to grow.”

For more information on Sony SnowCrown events and schedule, visit www.snowcrown.ca or www.bluemountain.ca/marchbreak.