Wednesday, 5 February 2014

Winter Games Snowboarding at Blue Mountain, February 8 & 9

With the Winter Games kicking off this week, interest in Alpine Sports is at an all-time high. Blue Mountain celebrates the Games by paying tribute to homegrown snowboard talent with the Volcom Stone Peanut Butter and Rail Jam on Saturday, February 8, and Youth Ride Along Day on Sunday, February 9. 

Volcom Stone Peanut Butter and Rail Jam - February 8th

Volcom Stone’s Peanut Butter and Rail Jam is Ontario’s largest rail jam and a staple event on the Ontario snowboard scene. Back at Blue Mountain for its 11th year, over 150 riders from across the province are expected to throw down their signature moves in an effort to qualify for the 2014 PBRJ World Championships and win $15,000. This is a free, full day event in Blue Mountain’s Badlands Terrain Park. Registration begins at 8am.  

Youth Ride Along Day (YRAD) February 9th
Blue Mountain continues to provide access to Alpine Sports by hosting Youth Ride Along Day. YRAD gives seven underprivileged children access to snowboarding by gifting them with all new hard goods, outerwear and one on one coaching. The group spends the day on-hill learning the basics of boarding including balancing, edging and control. YRAD is run in conjunction with Big Brothers and will arrive at Blue Mountain by 8:30am. 

 Off-hill, Blue Mountain Village pays tribute to the Olympic Spirit with games-themed ice sculptures placed throughout the pedestrian village. Arriving Thursday February 5, the ice sculptures include a Ski Racer, Freestyle Snowboarder, Figure Skater, the Olympic Torch and a 6 foot wide carving of the Olympic Rings, located in the Events Plaza at Blue Mountain Village. Additionally, Village restaurants will have all available television screens tuned to the Winter Games.

Mascot in the Making Contest

Blue Mountain Resort (BMR) and the Blue Mountain Village Association (BMVA) are pleased to announce the winner of their Mascot in the Making Contest. “Frost the Fox,” designed by 19 year old Tina Buttineau of Owen Sound, Ontario, is slated to become the official mascot as of March 2014.

Chosen from over 50 contest entries, “Frost” stood out to the selection committee as the perfect mascot-like rendering of local wildlife seen in the forests of Blue Mountain. “It was important to us that our new mascot be representational of Blue Mountain’s indigenous wildlife,” stated Patti Kendall, Director Marketing and Events, BMVA. “On any given day, it’s not uncommon to spot a number of foxes in and around the Mountain area. Tina’s illustration showed thoughtful consideration to this point while also designing the fox to appear friendly and approachable – two very important qualities to have in a mascot.” In its final iteration, Frost will have the ability to ski or snowboard and will be outfitted in seasonal accessories that are suitable for winter and summer.

As the grand prize winner, production of Tina’s design will be implemented immediately. Tina has also won an all-inclusive weekend at Blue Mountain, as well as a Super Season Pass to be used during the 2014/2015 season. Second prize was awarded to “Blizzard the Husky,” designed by 14 year old Hannah Tripp of Port Perry, Ontario. Hannah’s illustration earned her a 2014/2015 5x7 Season Pass. Lastly, “Eddie the Yeti,” designed by 37 year old Travis Hopkins of Toronto, Ontario, captured third place and a 2014/2015 Double Down Ski Card.

Mascot in the Making was launched in December 2013 and was open to all ages. To enter, templates could be downloaded on and with contest entries accepted via email and Canada Post. Submissions were judged by a panel of experts who decided a winner based on the artist’s ability to combine form and functionality with artistic flair, recognizing that Blue Mountain is a true four season destination.